The 2021/22 Visitor Guide will build upon the momentum of the design change f rom last year. Although it wasn’t the regular visitor kind of year, the new look and feel of the Gabriola Visitor Guide received great reviews.
This year there will be some tweaks to make it even better and there is also a 10% reduction for advertising reflected in this years pricing to help offset costs for our Chamber members. (Non-members pay 30% more).
“Turning the off-season on” is the focus. Bringing opportunities for warmth and nourishment of the body, mind and soul. Beaches to yourself and woodstoves. An abundance of learning opportunities and ways to expand your horizons.
We will aim to educate our visitors with a genuine request to take care and walk thoughtfully while visiting. The brochure will communicate to all visitors, especially in the summer with fire bans, water restrictions and ferry etiquette, that the island culture and ecosystems are a unique balance and worth respecting.
The launch of ‘Turning the off season ON!’ tourism promotion takes centre stage.
(postponed due to pandemic).
Fall/winter promo focus with ways to connect with our artists, creators, innovators and makers.
Packages for winter retreats will be available online.
Visitor Guide will be available at hellogabriola.ca
The Gabriola Chamber’s Visitor Guide is the most widely distributed publication for our island. Our tourism partners and visitors enjoy the informative, educational and useful guide each year. The Chamber is happy to work with you for payment options and instalment plans.
We can also offer text content development for your business and our graphic designer, Patrick Belanger of Drifter Media would be happy to help design your ad for a small additional price.
40,000 copies will be distributed between Fall 2021 and Fall 2022. An increase of 10,000 copies from last year.
Distribution channels include but are not limited to
- BC Ferries vessels and terminals
- Coffee shops, bookstores and businesses in regional urban centres.
- Vancouver Island newspaper inserts
- Visitor Centres across BC
Timeline
Ad sales thru to July 29th, 2021
Artwork deadline is August 13th, 2021
Payment deadlines
Directory ads paid in full by July 29th.
Large ads
25% Deposit required by July 29st. Paid in full by August 13th – unless payment plan is arranged. Send to print by Sept 3rd.
Ready for distribution at the start of Fall 2021.
Member Price
Directory Listing | $225
1/4 Page Horizontal | $700
1/2 Page Horizontal | $1200
Full Page | $2000
Non-Member Price
Directory Listing | $295
1/4 Page Horizontal | $910
1/2 Page Horizontal | $1560
Full Page | $2600
Contact the office at 250.247.9332 to place your order
The 2021/22 brochure advertising opportunities are as follows:
Categories for Directory Listing Ad placement:
- Arts and Culture
- Lodging
- Event Services & Dining
- Recreation
- Shopping & Services
- Community
- Transportation
- Farms & Nurseries
- Home & Building
- Health & Wellness
- Real Estate
A
Directory Listing Advertisement
(Included in Yellow & Green Flag programs)
size: 3.55 X 1.175 Inch
Characters Max: 180
Word Max: 25
- Address street only
- Website address (1 only)
- Phone number (1 only)
- 1 high resolution image
Chamber Member $225
Non-Member $295
B
1/4 Page Horizontal Advertisement
(Includes: One Directory Ad Listing)
size: 7.25 X 2.52 Inch
(+ 0.125 inch bleed all around)
Chamber Member $700
Non-Member $910
*only 14 available
C
Full Page Back Cover Advertisement
(Includes: One Directory Ad Listing)
size: 8.25 X 10.75 Inch
(+ 0.125 inch bleed all around)
Chamber Member $2250
Non-Member $2890
*Price includes the design on the advertisement
SOLD
D
1/2 Page Horizontal Advertisement
(Includes: One Directory Ad Listing)
size: 7.25 X 5.125 Inch
(+ 0.125 inch bleed all around)
Chamber Member $1200
Non-Member $1560
*only 5 available
E
Full Page Advertisement
(Includes: One Directory Ad Listing)
size: 7.25 X 9.5 Inch
(+ 0.125 inch bleed all around)
Chamber Member $2000
Non-Member $2600
* only 2 available
Terms for all advertisements
- Any business is welcome to advertise regardless of membership (members receive deep discounts).
- Payments can be made via Paypal, Cheque, Etransfer or with credit card.
- Payment plans are available, please inquire with julie@gabriolachamber.ca to find an option that works for you.
- Price does not include ad design or preparation
If you need assistance contact patrick@thedrifter.ca - Placement of the ad will be at the discretion of the Chamber and designer.
Artwork guidelines
email artwork files to erin@gabriolachamber.ca
Acceptable artwork formats for ads
- Adobe PDF:
Supplied artwork must be CMYK at 300dpi + all fonts outlined, PDF files will not be proof read and errors will be the responsibility of the supplier. - Adobe InDesign CC*
- Adobe Illustrator CC*
- Adobe Photoshop CC* CMYK 300 dpi TIFF at full size
*Please ensure that all fonts are converted to outlines.
*Please ensure that all linked files are included and fonts if supplying design files.
Logos for Directory Ads: AI, EPS or PDF vector files*
*All fonts must be converted to outlines.
*JPEG or GIF files are not accepted.
Directory Listing Advertisement
- Please provide a short description of your business/services to place in the ad: 25 words maximum, or 180 characters max.
- Provide your location/street address on the island.
- Provide 1 website address only.
- Provide 1 phone number only.
- Provide a high resolution image that can fit into a square format.